It is extremely important for businesses to be well versed with all the latest web technologies and website development trends to stay ahead of their competitors. Also, these businesses need to have that special X-factor to stand apart from all their competitors and to make their distinct mark in their specific industry. Web development trends can aid businesses do so. These trends are the ultimate succor for businesses as a robust web design trend is all that an organization actually needs in order to scale heights. 

However, there’s no denying that with myriads of such trends floating in the market, it can be quite baffling for businesses to plump for certain website development technologies that may or may not work for their organization. This is thus like a double-edged sword that might enhance your exposure to all the innumerable web design trends, but on the contrary, this trial and error method could also eat up a lot of your precious time and effort.

However, to make your life easy, we have mentioned below some stellar web development trends that would indeed offer you a sure shot of success and would skyrocket your business within no time. 

So do give this blog a read and well please don’t forget to thank us later as we are sure that these trends are the secret doorway to ultimate excellence and would be the catalyst to your business growth.

The Best Web Development Trends 

1. Progressive Web Apps (PWAs)

PWA Web Development stands tall as one of the most eminent web development trends. It is an app per se, and it operates as a website furnishing a completely native mobile app experience. It communicates with users as a native app and it runs independently. 

Some of the remarkable changes that the stupendous PWA technology has brought forth for its users are as follows – 

• Offers frictionless installation

• Saves power and device storage

• Requires less support and development expenses

• Provides easy updating and maintenance

• Furnishes faster and flexible distribution

Also, it is pertinent to mention that according to Statista, around 9% of e-commerce organizations made their investments in the PWAs in 2021. Furthermore, 8% of e-commerce agencies already make use of the Progressive Web Applications, and thus this is one of the finest web development technologies that you should consider for your business. 

2. Accelerated Mobile Pages (AMP)

This is also an uber-cool trend in the web development domain. The very basic concept of the AMP is to augment page functionality for retaining users. It is interesting to note that the AMP technology works along the same lines as the PWA. 

AMPs are fully optimized pages that have an easy-to-use design with very basic features as compared to full-scope web products. 

Furthermore, these pages are a lot more responsive and their content is not only readable but is also engrossing. 

AMP is quite a new web design trend that highlights that the internet is becoming a lot more user-centric. 

Also even though we now have access to the 5G internet technology, and brands prefer developing native apps to ameliorate their user experience, the AMP plug-ins assist businesses by diminishing their expenses on their UX and by easily reaching their target users. AMP is hence a fine web development trend that would sure be of great aid to your business.

3. Single Page Application (SPA)

Single Page Application is another trendy website development technology. Unlike the traditional website apps, the SPA only features a single page that primarily downloads the whole website page and then again loads all the resplendent content on the very same page. 

Some of the major advantages that businesses can avail with SPAs are as follows –

• Provides offline support

• Offers easy debugging

• Renders a frictionless navigation experience

• Features quick page load with reduced bounce rate

Also, it is appurtenant to mention that according to studies made, SPAs can alone help boost the conversion rate by up to a stellar 37% and this helps businesses reach their target audiences with some compelling content. SPAs thus function as puissant catalysts that are perfect for businesses that wish to streamline their user navigation and thereby enhance their profits via quick page loading.

Herein we would like to mention that at Zazz, we provide exceptionally wonderful website design and development services. Our adroit developers create the most stunning single-page applications that boast of magnificent interface and wonderful features. Our SPAs help scale businesses through and through, and just in case you are keen on getting your very own SPA, then please don’t hesitate in contacting us.  

4. AI-Powered Chatbots

AI-Powered Chatbots are undoubtedly ruling this epoxy and these chatbots are becoming even more versatile in fulfilling the distinct requirements of user behaviors by making use of natural language processing, data retrieval methods, and machine learning. 

Also other than assisting organizations with faster operations via text or voice chats, AI-powered chatbots also ameliorate the entire client experience. 

These chatbots can gather information, fix all snags, render instant replies to queries and thus furnish an extremely smooth digital experience. 

Furthermore, all the prominent B2C organizations serve their clients via these robust chatbots and we can thus anticipate that more and more organizations will start using the AI-enabled chatbots in 2022 and in the years ahead. Education, finance, travel, and healthcare industries are some of the most profitable verticals to integrate chatbots. 

5. Mobile-First Development

The mammoth increase in the number of mobile users highlights why the mobile-first method would massively mold the future of website development trends. 

According to Statista mobile devices alone comprised more than 57% of the global webpage views in August 2021. Since mobile devices are grabbing the maximum traffic, therefore acquiring the mobile-first web development approach has become extremely crucial for businesses. However, optimizing your work operations and becoming mobile-friendly is not a cakewalk per se. It means rendering one-click ordering on all e-commerce applications, meticulously integrating biometric authentication, and also implementing geolocation data in order to furnish a personalized experience to all your users.

Herein we would like to mention that at Zazz, we provide the finest e-commerce website development services and our developers leave no stone unturned to create the most brilliant end-to-end solutions that work wonders on not only the eclectic web space but also in the robust mobile world. Our websites are completely compatible with tiny mobile phone devices, and so if you are desirous of implementing a mobile-first development approach, then we are undoubtedly your most sought-after destination for creating stupendous solutions.

Also if you do integrate and execute any of the aforementioned web design trends, then we guarantee you that your business would unquestionably soar to great heights within no time.

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Given the demand, companies are consistently striving to meet the needs of smartphone users by creating a variety of solutions, including native applications, responsive websites, and the latest ongoing trend Progressive Web Apps(PWAs). 

• Native apps are renowned for providing an excellent user experience, yet they are limited because they depend on specific  devices and platforms. 
• Responsive websites have better performance since they don’t need to be downloaded and have fewer dependencies but user experience suffers as a result. 
• The greatest of the three is Progressive Web App (PWA), a perfect blend of a responsive website and native application that takes the best of both approaches. PWAs are lightweight, speedy, and economical, making them an appealing choice. 

However, the question remains: why should you select PWAs for your business? This blog will highlight the advantages of PWAs and provide specific reasons as to why progressive web app development is ideal for your business. 

What Exactly Are Progressive Web Apps(PWAs)? 

In 2015, Google introduced Progressive Web Apps(PWAs), and they have grown significantly since then. The progressive web app framework integrates application functionality into a website. The perfect crossover of a website and an application PWA enables an immersive user experience while maintaining a sturdy web framework. 

PWAs don’t need to be downloaded; instead, they are installed directly from the browser onto the home screen of the laptop or smartphone. Essentially, PWAs are mobile apps that load and operate in a web browser. With large reputed companies like Twitter, Alibaba and NASA already adopting PWAs, they will soon become the golden standard of web development. 

The Business Benefits of Progressive Web Apps 

Let’s examine the main advantages of PWA for business and their characteristics to discover why organizations of all sizes, from startups to market giants, should make use of them.

• Low Development Costs 

Applications being platform-dependent is frequently a significant source of concern for both businesses and users. Developing a native application for each target platform can be an expensive process for an organization, necessitating the same amount of resources to be invested repeatedly.  

PWAs have no platform dependency, which is a definitive plus point. All that is required to run a PWA is a web browser, making it compatible with numerous devices. With PWAs, you can avoid the unnecessary expense of developing the same application for different platforms. 

The cost for PWA development is three to four times lower than native app development. 

• Expansive Customer Reach 

One of the significant advantages of PWAs is that they are not limited by device or operating system. This dramatically increases consumer reach which, can, in turn, result in more apparent lead conversion—the ultimate goal of every organization.

Another reason for the expansion is its incredible website-like performance, particularly fantastic speed, comprehensiveness, and excellent data flow. These features allow for PWAs to be found with search engine optimization, effectively attracting new customers and growing the business. 

• No Dependency on App Store 

As an experienced mobile app development company, we know that the road to launch is not an easy one. It typically involves many hurdles such as identifying the correct audience, designing the app for the dedicated platforms, and in the case of iOS and Android adhering to the stringent app store requirements. If the standards are not carefully met, the app can be rejected, delaying deployment. Moreover, even if your application is accepted, you are required to split around 30% of your app revenue with the App Store as their commission.

Fortunately, PWAs do not need to be launched on the Play Store or App Store, relieving you from all of the associated complications. 

• Push Notifications 

PWAs, like native mobile apps, have access to device-specific capabilities such as push notifications. This feature can be used in various ways, allowing businesses to make the best use of content advertising.

Surveys have shown that about 60% of users allow their progressive applications to send them notifications, considerably increasing the potential to market items or services to the target audience. Additionally, since these notifications are present on mobile screens, they are much more likely to garner attention and response in comparison to other alternatives like emails or social media posts. 

• Seamless Offline Operations 

PWAs are far more convenient than websites because of their ability to operate offline or in compromised networks. Built-in service workers automatically cache critical progressive web apps’ features and information, eliminating the need to download it and enabling users to view it without an internet connection. 

If customers attempt to open those they have not previously viewed online, an app may display a custom offline page. This feature is critical for retailers since it prevents consumers from leaving their catalogs and boosts client retention.

• Look and Feel of an App 

Users prefer mobile apps to browsers as apps tend to have an appealing user interface, advanced features, and offline functionality. By merging the appearance and feel of mobile applications with the speed and performance of websites, PWAs create an excellent user experience. 

• Efficient Performance 

PWAs cache and display text, graphics, and other content in a precise and effective manner, allowing them to function like web pages while greatly increasing running speed. Alongside speed of operation, stellar performance is another factor that influences user experience and conversion rates.

PWAs should be employed by retailers and content providers specifically because it offers a greater user experience in comparison to mobile apps by increasing retention and consumer loyalty.

• Enhanced Security 

PWAs rely on HTTPS to protect data and reduce the risk of security vulnerabilities, as this protocol prevents surveillance and content modification. Furthermore, the applications make use of Web Bluetooth technology, which contains specific security features.

Progress and Grow Your Business With PWAs

Progressive Web Apps are self-contained, quick, and secure applications provided via the web. They undoubtedly suit today’s market requirements, resulting in a higher return of investment and more significant lead conversions. As discussed above,  PWA not only increases consumer satisfaction but also offers immense value to enterprises too.  Thus, now you know why businesses are moving forward and choosing PWAs. If you have decided to modify your concept of client reach and boost your business Zazz is the company for you. Avail our renowned web app development services for PWAs that stand their own in the market. 

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Web applications are a type of software that is coded in a language supported by web browsers. There is no need to install a web app on your mobile phone, it’s like in the cloud. Its execution is carried out by the browser on the internet or intranet.

In 2021, we are seeing a huge trend of web apps developed using React Native and other technologies. Web applications are the amazing cost-effective tools for certain businesses that never need complex mobile apps. These are easy to create and very quick in the development phase. Now as you have understood what is web application, let’s talk about progressive web apps.

What are Progressive web applications?

Progressive web applications are halfway between web apps and native apps. They are web pages, but through the use of Service Workers and other technologies, they behave more like normal applications than web applications. They don’t need to live in a browser but a user can install them on their mobile phones or other devices.

A progressive application consists of four parts; the manifest, the service workers, the icon, and the server.

App manifesto

The manifest of a PWA application is a JSON file in which all of its Meta information is specified. It is where the theme color, name, background color, icon, and those details are indicated.

Service Worker

This is perhaps the most important component. They are programmatic elements that offer solutions to exchange information between network, browser cache and server. Besides, they also record information to be loaded when there is a connection, allowing the app to be run without the internet.

Icon

The icon helps identify your PWA app from others. Always hire a web Designer that guarantees eye-catchy and captivating design.

HTTPS

Browsers will never run a PWA that is hosted on an HTPP like many websites today. It provides security to PWA and the browser job is to implement it smoothly without any hindrance.

What will we need to program a progressive web application?

It will be necessary to comply with a couple of important requirements that we will have to carry out in programming. These are as follows:

• API key: the data from our PWA app will come directly from this API, so you must get a key from it.
• Programming knowledge: You must at least understand web programming and the most essential of HTML5, CSS, and Javascript languages. React Native App Developer must have the expertise over the existing tech stacks.

How to Hire a PWA developer?

Developer tools

Building a nice, interactive and fresh front-end is not easy, but there are three fundamental tools for it: HTML, CSS, and JS. Every web developer should know and feel very comfortable with these languages. Getting these three elements to interact seamlessly is an art that requires experience and practice.

Request a parameter to measure the work done

If your area is not programming you should find a way to measure the person’s work to know how you will take control when you are carrying out the project. In other words, you should ask what the work will consist of and how you will be able to measure progress.

Experience matters

Hiring a senior web programmer is not the same as hiring a junior. Evaluate the pros and cons of things like cost versus experience. This will depend on the type of project it is. Always ask about the portfolio and the work already done by the developer. This will give you an insight regarding the talent and abilities of a development company.

Engage a conversation

Never hire a web app development agency without asking a couple of questions. Engage a healthy conversation, tell them about your plans and market scenario. Ask them about the timelines, development process, and most importantly the benefits of having a web app over others. Your developer must know what is a progressive web app and how it elevates your brand.

Clear communication

Try to always stay in communication with the web developer you hire. The person who works with you must have ease of communication and be open to listening to you. Talk to him about each of your concerns as the project unfolds.

How Zazz has achieved huge success with Progressive Web App Development

Complete Customization

Zazz offers complete customization not only in PWA development but also in selecting various features and even team members. We are flexible and always open for suggestions and changes even at the 11th hour. We develop complete tailor-made solutions keeping in mind your needs, and business plan.

Outstanding UI/UX

Today’s apps get popular with their design language. Zazz always prioritizes customer satisfaction by implementing amazing user experience and design layouts. Zazz develops progressive web app iOS, Android, and all other platforms with the same skills and approach.

Accomplished developers

Zazz has got the world’s best developers who have major accomplishments under our banner. We occasionally do talent hunts and our strategy has got us some of the best minds in the world.

Creativity and Innovation

Permanent success is only achieved through creativity and innovation. Zazz has a separate team that always works on innovative ideas. Our research has granted us a unique development process and creating mobile apps in record time. These strategies have made us the best App development company.

Most Cost-Effective Solutions

We value the money and strategize the whole roadmap according to your budget. We not only give priority to cost-effectiveness but also make sure that our apps are supreme by every aspect.

One-Window and Best Technologies

While working with Zazz, you have complete peace of mind. If you want to create several digital solutions, there is no need to go anywhere else. You can always talk to us! We assure you that we can integrate your existing and future projects with any technology you desire.

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It is a new way of developing mobile applications accessible from the web, and that takes advantage of the latest and most powerful technologies in today’s browsers. Thanks to this, a Progressive Web App inherits the best features on the web: instant access, immediate updates, and the facility to share and make them known. Also, a PWA behaves and looks like a native application. Sometimes they are indistinguishable as they offer access to native device functions.

Much has been said about PWA in recent years: what are they? How do you define a PWA? What characterizes a PWA and differentiates it from a standard website? As defined by the Zazz experts, they are “Applications,” “Web,” “Progressive.”

• Application: similar to an app
• Web: executable directly from the browser
• Progressive: they can grow in content and functionalities, without altering the user experience

PWA working is executed directly in the browser that has an experience similar to a native application. The main benefits of progressive web applications are:

• They are light since they do not stop being webs
• They are multiplatform, accessible from any device (computer, tablet, mobile …)
• They are snapshots since the user does not need to download any application on the device, one of the most significant PWA Advantages.

Be careful not to confuse a PWA with a hybrid application, despite having many of these features in common. Everyone knows about hybrid apps, mainly developed with the Ionic Framework, but PWA embeds the web in a native application. PWA runs in a native environment and obtains functionalities that we can expect from a native application. You need to hire App Developers with the proper expertise to maximize these benefits.

What Technologies Do PWA Apps Use?

• Service Workers: allows the execution of background services in web browsers independently of the PWA app, we can use them even if the App is closed.
• Shell Apps: This development technique allows us to separate content from functionality so that we can load containers and content separately. Shell apps speed up PWA load times increasing PWA Advantages,
• App manifests: these files allow you to change the App’s settings on the fly using it to adapt it correctly to each device.
• Responsive design allows you to adapt the PWA design to any device by identifying the screen resolution and the technology used. That is the reason PWA Trend in 2020 is increasing.
• Compatibility: Employs extended base technologies on all devices such as HTML, JavaScript, and CSS.

What are the characteristics of PWA Trend in 2020?

These are the main characteristics that make a Progressive Web App such a powerful technology that many companies are investing efforts.

Develop it Once and Run it Wherever You Want

A PWA is a web application; therefore, when developing it, it can be run on any device that has a browser; that is, both on mobile and on desktop. On the contrary, a native application must be developed specifically for the desired operating system: iOS, Android, etc. This doubles and sometimes triples the cost of application development and maintenance, unlike PWA Trend in 2020.

The Web is the New Native

Thanks to advances in browsers, a PWA looks and behaves exactly like a native application in terms of display, animations, gestures, etc. In addition to this, these applications have access to native functions of the device on which they run: offline storage, push notifications, geolocation, and camera. A PWA app can be installed on the device to access it from its icon as if it were a native App.

The Power of Service Workers

The Service Workers hosting the true potential of PWA working. Thanks to them, the application can use some functions such as offline support, management of the App’s cache, or the reception of notifications. It is a Javascript file that works as a proxy. It is located between the application and the internet, thus capturing all the requests made by our App.

Besides, the Service Workers run in the background. In this way, a PWA can perform tasks even if we do not use the application, such as receiving push notifications. They are also crucial in the offline strategy of the application since thanks to them, content can be served when the device does not have an internet connection. Offline availability is one of the significant PWA Advantages.

Goodbye to App Stores?

A PWA is distributed just like any other web application when it is published on a server; it is already available to any user. The publication and updates of our App will be immediate since you do not have to go through the cumbersome distribution channels of the stores that are much more complicated in the case of applications for companies distributed privately.

In addition to all this, Google has recently announced that it will support PWA on the Play Store. In this way, they can also be available in the store, like any other application. Will we see a similar move by Apple in the future? I would say yes.

A Simple Example of PWA Working effortlessly

WITH NATIVE / HYBRID APP

1. John is traveling abroad in the heart of the city, with a limited 3G connection. Lunchtime is about to come, and he is hungry.
2. A travel companion sends you a link to reserve a table at your favorite restaurant in the area through the native restaurant reservation application.
3. John opens the link, and a dialog appears to download the native restaurant reservation application, without it, he cannot do anything with that link.
4. John accepts and clicks on “Download Application.”
5. It takes him 10 minutes to download a 43MB application to reserve a table at his restaurant.
6. He opens the application.
7. He must go back to look for the restaurant that his partner has passed him, or click the link that his partner sent him 15 minutes ago.
8. John accesses the restaurant page and makes the reservation at the restaurant.

WITH PWA

• John is traveling abroad in the heart of the city, with a limited 3G connection. Lunchtime is about to come, and he is hungry.
• A travel companion sends you a link to reserve a table at your favorite restaurant in the area through the restaurant reservation PWA.
• John opens the link in his browser (a web) and makes his table reservation quickly without downloading the application. A primary electrifying reason for PWA Trend in 2020.
• Note that this does not mean that a PWA is better than a Native / Hybrid Application.

There are cases that a PWA cannot respond to the use that is going to be made of the application, or it is necessary functionalities that a PWA does not have. In these cases, the development of native/hybrid applications should be taken into account. Contact us to know whether your business needs can be fulfilled with PWA or not.

Should My Company Develop a PWA?

We are very supportive of PWA apps and have transformed many businesses with our efficient developers. Our regional offices are all over the United States. Thankfully, we have managed to create a strong fan base in Seattle, New York, and other parts of the country. Recently our San Francisco App Developers have won the best PWA developer award in the region.

Focusing on the business sector and with everything we’ve seen so far, the most important reason to develop a Progressive Web App may be to:

• Reduce its cost
• Development time
• And subsequent maintenance.

It is true that a hybrid application also means excellent savings in development. Still, with a PWA, the time and cost of publishing and updating an app in different stores are also eliminated. With frameworks such as Ionic, strategies can be followed to publish applications in stores and other places. If you have an application development project and have doubts about the best technology to choose from, at Zazz, we can help you.

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